Difference between revisions of "325--Week 12 Questions/Comments"
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I like the discussion of advertising as well (p 264-5). It's always interesting to find out how people sold these products. Nye points out two main forms of ads: new mass-circulated magazines as well as door-to-door sales- and ad-people. I like this first because it dovetails well with my previous post, proving that even if some traveling jobs were lost, others were gained because of technology. Second, it's interesting to look at how things were sold and promoted. Utility companies would go door-to-door to current customers advertising new products. It's a weird experience to think about, I missed the age of door-to-door salespeople. With the internet and email it must not be a cost-effective approach anymore. -- Matt Struth | I like the discussion of advertising as well (p 264-5). It's always interesting to find out how people sold these products. Nye points out two main forms of ads: new mass-circulated magazines as well as door-to-door sales- and ad-people. I like this first because it dovetails well with my previous post, proving that even if some traveling jobs were lost, others were gained because of technology. Second, it's interesting to look at how things were sold and promoted. Utility companies would go door-to-door to current customers advertising new products. It's a weird experience to think about, I missed the age of door-to-door salespeople. With the internet and email it must not be a cost-effective approach anymore. -- Matt Struth | ||
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| + | I completely agree with Matt about how interesting it is to view how things were primarily sold and promoted. What Nye discusses is the fact that companies then went door to door to sell their merchandise. This is so much different from our time today because now companies give us the responsibility and rely on us to go out to the stores and buy their merchandise. One of the reasons that changed the salesmen practice Mike addressed. The fact that the internet makes it so much easier for companies to adversities their products makes the salesmen obsolete. But another technology that also plays a big role in advertisement is television. The reason why companies have stopped going door to door is because this is not cost effective; it is much easier to make an ad and air it on television where it will reach millions of people. It is technology that has changed the way we advertise and I am glad that we can get information out so quickly; but again like Matt I do miss the Door-to-Door Salesmen era. – Jimmy Conroy | ||